Privacy Policy

At Yepsta, your privacy and trust are very important to us. This Privacy Policy explains in detail how we collect, use, store, and protect your information when you use our platform, mobile applications, NFC-enabled cards, WhatsApp Store features, and any related services (collectively referred to as the “Services”).

By accessing or using Yepsta, you agree to the terms of this Privacy Policy. If you do not agree, please discontinue use of our Services.


1. Scope of This Policy

This Privacy Policy applies to:

  • Individuals who create a Yepsta account (Users)

  • Visitors who interact with digital vCards, links, WhatsApp stores, or appointment booking forms created using Yepsta

  • Merchants, business owners, or professionals who use Yepsta to showcase products/services

  • Any third-party integrations used within Yepsta (e.g., Google Maps, YouTube, WhatsApp redirection)

This Policy does not cover third-party services outside our control.


2. Information We Collect

We collect different types of information to provide and improve our Services:

a) Information You Provide Directly

  • Account Data: Name, email address, phone number, password, profile picture, cover image.

  • Business Data: Business name, address, services, products, pricing, business hours.

  • Customizations: Social links, gallery images, cover video, icons, domain/subdomain preferences.

  • Financial Data: Payment details when you purchase a subscription, NFC card, or any premium service.

  • Communications: Feedback, queries, or support requests sent to us.

b) Information Collected Automatically

  • Usage Data: Interactions with your vCard, clicks on links, form submissions, appointment bookings.

  • Device & Log Data: IP address, browser type, operating system, device identifiers.

  • Analytics Data: Visitor counts, traffic sources, session duration, popular sections on your profile/store.

  • Cookies & Tracking: To remember settings, improve performance, and personalize experiences.

c) Third-Party Information

  • Data from integrations (e.g., WhatsApp, Google Maps, YouTube, analytics tools) as authorized by you.

  • Data from payment gateways (only limited to transaction verification, not full card details).


3. How We Use Your Information

We use the collected data to:

  • Deliver and maintain our Services, including digital vCards, WhatsApp stores, and NFC features.

  • Personalize your Yepsta profile with your chosen settings and branding.

  • Process payments, subscriptions, and card orders.

  • Enable direct communication between you and your clients (via WhatsApp, email, phone).

  • Improve Yepsta through analytics, research, and feedback.

  • Send service-related notifications, security updates, or product announcements.

  • Provide customer support and resolve issues.

  • Ensure security, prevent fraud, and comply with legal obligations.


4. Sharing of Information

We do not sell your personal data. We only share information in the following circumstances:

  • With Service Providers: Hosting, cloud storage, payment gateways, analytics, and customer support partners who work on our behalf.

  • Legal Compliance: If required by law, regulation, legal process, or to protect our rights and users’ safety.

  • Business Transfers: In case of merger, acquisition, or asset sale, your data may be transferred with safeguards.

  • With Your Consent: When you authorize integrations or explicitly direct us to share data.


5. Cookies & Tracking Technologies

Yepsta uses cookies, pixels, and similar technologies to:

  • Authenticate users and maintain sessions.

  • Remember preferences and settings.

  • Measure traffic, analyze trends, and improve performance.

  • Provide personalized features and marketing (if opted in).

You can control cookie settings through your browser. However, disabling cookies may limit functionality.


6. Data Retention

  • We keep your personal data for as long as your account is active or as needed to provide our Services.

  • If you delete your Yepsta account, we remove or anonymize your data within a reasonable timeframe, except where retention is legally required (e.g., invoices, fraud prevention).


7. Data Security

We implement strong security measures to safeguard your information:

  • Encryption in transit (SSL/HTTPS) and at rest where applicable.

  • Restricted internal access based on role.

  • Firewalls, monitoring, and vulnerability testing.

  • Regular security audits and updates.

While we work hard to protect your data, no system is 100% secure. You share and use Yepsta at your own risk.


8. Your Rights

Depending on your region, you may have the right to:

  • Access your data and request a copy.

  • Correct inaccurate or incomplete information.

  • Delete your data (subject to legal requirements).

  • Restrict or limit processing of your data.

  • Object to processing, especially for marketing.

  • Portability: Receive your data in a structured, machine-readable format.

Requests can be made by contacting us at [Insert Support Email]. We will respond within legally required timelines.


9. Children’s Privacy

Yepsta is not designed for children under the age of 13 (or local equivalent). We do not knowingly collect data from children. If we discover such data, it will be deleted immediately.


10. International Data Transfers

Yepsta may process or store data outside your country of residence. When we do, we ensure appropriate safeguards such as contractual protections, encryption, and compliance with applicable regulations.


11. Third-Party Links & Services

Your Yepsta profile may contain links to external websites or integrations (e.g., YouTube, Google Maps, WhatsApp). Yepsta is not responsible for the privacy practices of those third parties. We recommend reviewing their privacy policies before use.


12. Updates to This Policy

We may update this Privacy Policy periodically to reflect product changes, legal requirements, or best practices. Significant updates will be communicated via email or in-app notifications.


13. Contact Us

If you have any questions, concerns, or requests regarding your privacy, please reach out to us at: hello@yepsta.com

Last updated: 16 Sep, 2025

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